Meitu Unveils Self-Developed AI Vision Model MiracleVision 3.0
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Meitu has launched its self-developed AI vision model MiracleVision 3.0 at its 15th anniversary celebration, which will be fully integrated into its imaging and design products. This large model will enhance workflow efficiency across five industries: e-commerce, advertising, gaming, animation, and film production.
MiracleVision 3.0 can render realistic and intricate visual details and offers user experiences through its AI visual creation tool "WHEE." The model's core capabilities are divided into two main features: "Creative Imagination" and "Intelligent Creation." For "Creative Imagination," MiracleVision lowers the barrier to entry with features like "Smart Prompt Association" and "Precise Prompt Control," while still meeting professional design requirements. For "Intelligent Creation," the model enhances detail and expressiveness through functions like "Deep Creation," "AI Image Expansion," "Local Editing," and "Resolution Enhancement."
MiracleVision will be applied in e-commerce, advertising, gaming, animation, and film production to improve workflow efficiency. In e-commerce, it enables end-to-end processes from sketch generation, coloring, product images, model try-on simulations, to marketing material output. For advertising, it covers the entire workflow from brainstorming and creative refinement to layout design, multi-size adaptation, and offline previews. In gaming, it expands designers' creative possibilities while reducing costs. For animation, it supports concept design, storyboard generation, coloring, frame interpolation, and video-to-animation conversion. In film production, it meets needs such as concept scene design, storyboarding, character styling, prop design, and promotional materials.
Additionally, Meitu shared the latest data on its imaging productivity tools: the AI visual creation tool "WHEE" has generated over 5.5 million images, the AI voice-over video tool "KaiPai" has surpassed 350,000 monthly active users, the desktop AI video editor "WinkStudio" has served nearly 100,000 creators, the AI commercial design tool "Meitu Design Studio" is helping nearly 1 million small and medium e-commerce sellers reduce costs and improve efficiency, the AI retouching tool "RoboNeo" assists nearly 10,000 users daily with automated retouching—35% more efficient than traditional methods—and the AI digital human generator "DreamAvatar" is now live, offering "AI actor" digital human services.